The Marketer Plan
Get regular and targeted analytical support for your day to day marketing operations from Advertology. We’ll provide expert reporting, advice, guidance and insight so you can keep your operations at peak performance. Our team will provide data support in managing your marketing activities and campaigns. Offload the marketing analysis to Advertology and spend more time taking action, being creative, and moving your marketing forward. We’ll provide actionable reporting that allows you to make more efficient and confident decisions.
It’s like having you own marketing intelligence department on your side and fighting for your success. The Marketer Plan is heavy on data giving you the tools you need so you can create effective marketing strategies. We’ll help you to better understand which marketing channels work best, how your target audience behaves, and what are your most efficient campaigns. Our analysis parses out the most important information and delivers it in such a way that it can be quickly understood and utilized. Get monthly analysis and confirm your marketing success.
Who It’s For
Built for Marketing Managers
The Marketer Plan is optimized for those who are heavily involved in the setup, execution, and maintenance of marketing campaigns. We’ll provide the reporting so marketers can do their jobs better and focus on taking confident action.
- Create effective marketing strategies
- Get more time to be creative and build campaigns
- Spend less time crunching numbers
- Understand where to focus your efforts
- Measure and confirm marketing success
- Do your job better and get noticed for it
Core Analytics Analysis
The core analysis is custom report performed monthly. We include a mix of regular metrics to track performance over time as well as insight into noteworthy trends, changes, successes, trouble spots and opportunities.
All this too:
- Getting Started Strategy
- Analytics Setup & Verification
- Power Insights (Monthly)
We’ll do an initial analytics analysis and power insights upon signup and then send you a monthly report of each so you can measure success, visualize trends and better understand your marketing over time.
What size business is this plan for?
This plan is optimized for marketers and managers vs. business sizes. It is meant for those who are setting up and executing marketing activities.
How is this plan priced?
The Marketer Plan is a monthly subscription paid at sign up which includes the core analysis and 1 included lab.
How much work I get?
Workload varies slightly from month to month and case to case, however we try to give you as much insight into how much value you will receive from our deliverables. Work can range between 20-30 monthly hours for the marketer plan.
What Tools Will I Need?
We require a Google Analytics Integration which we can help setup and verify if needed. Depending on your labs and goals, we may require other 3rd party integrations. All integrations for The Marketer Plan will be covered by your monthly fee. Additional tools for labs may vary case by case.
What correspondence is included?
We provide unlimited email correspondence and a few hours of phone consultation per month for The Marketer Plan.
Is a lab included with my plan?
Each plan includes a set number of labs that can be assigned at any given time. You will need to pick which labs you want to include when you sign up.
Can I change my lab?
Yes, you can change your lab at the start of any new monthly billing cycle. However we recommend you don’t change labs more often than every quarter at a minimum because it takes time to perform testing and optimization as well as understand how actions are affecting trends.
What happens when I switch labs?
You will still get a baseline analysis of website traffic included in your core plan, however you will no longer receive focused attention on this particular initiative. You may keep or cancel any 3rd party tools as you see fit.